Table of Contents/Epilogoue

The Rise and Fall of BetOnSports

Copyrighted 2007
Hacksaw Publications


The Table of Contents Page
Foreword 3
Introduction 4
1. Entering the World of Online Gaming 7
2. Costa Rica 16
3. The Lobster 43
4. Online Gaming, Big Businesses, Big Budgets 51
(and BetOnline)
5. Office Wars, The Terrorist Strikes Back 70
And The Return of the Gambler
(The 2001 Sports Book Ad Campaigns)
6. Blacksaw Does Costa Rica 83
7. The Greed Ruins 102
8. The Zoo 106
9. The 6th Floor 117
10. The Award Winners 123
11. Post Costa Rica Wrap Up 130
12. A Look into the Future of Online Gaming
(Author’s Opinion) 139
13. Who is Claude Ripner? 142
14. Education 145
Epilogue 146



Foreword:

The book has been edited from its original version due to references that might be construed as sensitive to certain characters. The book is based on numerous actual events and experiences through the eyes of a former advertising executive consultant that has traveled throughout the online gaming industry to various companies throughout Central America and the Caribbean since 1999 while working for marketing firms in North America. The book also consists of “hear say” and educated opinion where noted. The consultant established major relationships with US media companies which are all true (documented), contributed to the rise of a giant in the online gaming industry (documented) and gives an account of past historical events that theoretically led to the fall of a an online gaming industry giant.

The goal of the book is for entertainment purposes and to inspire the audience to ask questions on why the featured (now defunct) online gaming company in this book has defaulted on payments to the customers. Answers to these questions can diminish the chances that this will happen again.

Some characters that represent people in the online gaming industry are fictitious names while the US based media characters and celebrity personalities are actual people, illustrating how deeply the online gaming industry penetrated mainstream media into the homes of the people of the United States. Furthermore company names, locations and descriptions of locations have been altered due to the sensitivity of an industry that is sometimes described as volatile.

Furthermore the author takes the audience into the wild and exciting lifestyle of online gaming professionals in exotic tropical locations.